In my design career I have had the opportunity to work on a varied range of disciplines – from print design and video production, to digital design and vehicle livery! Below are examples of these from my wider portfolio to give you an idea of what I’m about.
In my first Graphic Designer role, I lead the design of a magazine targeted at pet owners. Perhaps I’m misty eyed about the publication as it was a large part of my first ‘real’ design job, but I have to say I was always extremely proud of the finished product. There’s something about opening up a box of freshly printed magazines that has been meticulously created over the preceding couple of months!
LEAP powered by FLOvate Video Animations
Working at FLOvate, an opportunity was seen to advertise their LEAP Low-code Platform via animations. We’d created demo videos for some time to help sell to interested clients, but those sort of videos aren’t necessarily as enticing to potential new customers. So, after a course in After Effects I began creating scripted animations covering topics such as low-code, claims management, process design, and FLOvate as a company. Completing the final render and uploading to YouTube always has a strong sense of achievement, and the videos have garnered praise from staff and clients alike.
International Skills Mark Logo and Website
My latest piece of freelance work. Amber Admin contacted me to provide visual design and web support on their project with ISM, a multi-national education development organisation. They required a logo and simple website to give them an online presence. The process involved presenting the client with a varied choice of logo designs and a single page website with translation functionality. The site is now live, and the client is happy with the result – can’t ask for more than that!
Coffee Clinic Vehicle Livery
Early on in my design career, one of my friends approached me to help with the design of his fledgling catering business. The requirements were the standards you’d expect – a logo, business cards, a website – but the most exciting prospect was the van’s livery. The project began with designing the logo and getting the brand style right, followed by the bright, clean layout for the van. I think the word ‘chuffed’ was used to describe how he felt about the finished wrapped vehicle. I’d have to agree.
So now you have a good insight into my style of design. I like to create simple designs that make bold use of colour and pay respect to white space – clutter is not in my design vocabulary!